Videos are supposed to be a visual representation of songs and is a way for the artist to communicate to the audience. So much about an artist can be learned from a music video. Many rap videos have the same theme: dozens of women, money, cars, and other luxuries that signify the “good life.” Males are the assumed audience for rap videos and the camera picks up images that will please the male gazer. This is often the case even if the rap artist is female. Scenes of lesbians or bisexual women are common and are specifically present to attract the interest of men.

Here is a video by Jackie-O featuring The Ying Yang Twins titled “Fine.”

In most videos created by female rappers, the artist is often made up to have some appeal to men. Female artists sometimes objectify themselves in the video and lyrics of their songs. Jackie- O, a southern female rapper, does just this in her song “Fine” with the Ying Yang Twins, two male rappers. The video places her at the center of attention (more…)